How To Understand Web Traffic

How To Understand Web Traffic

Article by Laurence Haynes

A website without traffic will not succeed. It is equally crucial to a web master as the location of a property, is to real estate. Website traffic can come from many different sources on the Internet, Articles,blogs, forums, email, partner websites and search engines.

Web site traffic reporting and analytics are essential for any on line business. Web traffic is the amount of visitors that go to a web site. This measures the popularity of site and individual pages or sections of a Web Site. Web traffic can be analyzed by viewing the traffic statistics found in the web server log file, it automatically-generates a list. Web sites like Alexa Internet generate traffic rankings and statistics based on those people who access the sites while using the Alexa tool. Google, for instance, by the close of 2004 had indexed in excess of eight billion pages. Google Analytics is an enterprises web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Google Information for Web masters indicates that the number of sites linking to a specific website address is the most important factor that determines what sites Google indexes.

Web traffic can be increased by submitting a site to search engines. Additional methods to increase visits is to purchase advertising, such as, bulk e-mail, and classified advertising. Web traffic can also be increased by purchasing off line advertising. Free traffic that come from search engines or article directories is call ?organic?. Web masters who would like free traffic will trade links with other web masters. More traffic means more visitors to your site and more sales profits. Links multiply your your site relevance and drive quality traffic to it.

Search engine optimization (SEO) deals with the order in which web pages are ranked when keywords or phrases are typed into search engines. Searching the internet gives you the opportunity to check many different companies to see what they have to offer. Search engines love content and information articles and many people will read and link to articles that are interesting and informative for topics they are interested in.

Search Engine Optimization is one of your most important traffic building strategies. Search engines bring exposure, more viewers and customers to your business. Search engines are also the least costly way to market your business, products and services.

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About the Author

I am interested in affiliate marketing and sharing my research and knowledge with others. I always have been amazed with the communication process, especially through the penning of creative thoughts on paper.

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